Kady Srinivasan
Engineer. Marketer. Visionary.
Where engineering precision meets marketing innovation—a proven leader transforming how companies scale and connect with customers.
A Unique Perspective That Drives Results
The Foundation
Four-time Chief Marketing Officer with over 20 years orchestrating growth strategies across the entire company lifecycle- from Series A startups hungry for product-market fit to publicly-traded enterprises optimizing at scale.
Her engineering background provides a rare analytical lens: data-driven decision making, systems thinking, and technical fluency that bridges the gap between product and go-to-market teams.
The Impact
Proven track record scaling iconic B2C and B2B brands including Dropbox, Klaviyo, Lightspeed, and You.com—companies that have collectively transformed how millions work, shop, and search.
Deep expertise in defining razor-sharp Ideal Customer Profiles and aligning every marketing initiative with overarching business strategy, ensuring every dollar and campaign drives measurable growth.
Engineering Mindset
Analytical rigor meets creative problem-solving
Growth Architecture
Series A to IPO, B2C to B2B mastery
Thought Leadership
Shaping marketing's future in AI and tech
A Platform for Connection and Innovation
This website serves as a showcases Kady's transformative journey, actionable insights, and leadership philosophy that has guided multiple companies through pivotal growth stages.
Cross-Industry Impact
From SaaS platforms to gaming ecosystems, retail innovation to AI-first enterprises - experience spanning the full spectrum of modern business.
Thought Leadership
Prolific writer and speaker sharing insights through podcasts, in-depth articles, and keynote presentations at industry-leading conferences.
Partnership Opportunities
Available for consulting engagements, speaking opportunities, and strategic collaborations with marketers, founders, and executives.
Thought Leadership